000 | 00948cam a2200301 4500 | ||
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001 | 0000040236 | ||
005 | 20230809154347.0 | ||
008 | 230809b |||||||| |||| 00| 0 eng d | ||
020 | _a9781292060460 | ||
020 | _a1292060468 | ||
040 |
_cPCC _erda |
||
100 | _aPalmatier, Robert W. | ||
245 |
_aMarketing Channel Strategy / _cRobert W. Palmatier, Louis W. Stern and Adel I. El-Ansary. |
||
250 | _aEighth edition, global edition. | ||
264 |
_aBoston : _bPearson Education Limited, _cc[2015]. |
||
300 |
_a496 pages : _billustrations ; _c24 cm. |
||
336 |
_2rdacontent _atext |
||
337 |
_2rdamedia _aunmediated |
||
338 |
_2rdacarrier _avolume |
||
500 | _aIncludes index. | ||
650 |
_aMarketing channels. _2Sears List of Subject Headings. |
||
700 | _aEl-Ansary, Adel I. | ||
700 | _aStern, Louis W. | ||
908 | _a20161109092853.0 | ||
908 | _a161109 | ||
942 |
_cBK _2ddc |
||
999 |
_c693 _d693 |