| 000 | 01044cam a2200337 a 4500 | ||
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| 001 | 0000038647 | ||
| 005 | 20230802202126.0 | ||
| 008 | 230802b |||||||| |||| 00| 0 eng d | ||
| 010 | _a 2011043720 | ||
| 020 | _a9780273766711 | ||
| 020 | _a0273766716 | ||
| 040 |
_aDLC _cDLC _erda |
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| 042 | _apcc | ||
| 050 |
_aHF1416 _b.K443 2013 |
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| 082 |
_a658.8/4 _223 |
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| 100 | _aKeegan, Warren J. | ||
| 245 |
_aGlobal Marketing / _cWarren J. Keegan and Mark C. Green. |
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| 250 | _aSeventh edition (Global edition). | ||
| 264 |
_aBoston : _bPearson Education, _cc2013. |
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| 300 |
_a592 pages : _bcolor illustrations, maps ; _c28 cm. |
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| 336 |
_2rdacontent _atext |
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| 337 |
_2rdamedia _aunmediated |
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| 338 |
_2rdacarrier _avolume |
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| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 |
_aMarketing. _2Sears List of Subject Headings. |
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| 700 | _aGreen, Mark C. | ||
| 908 | _a111020s2013\\\\mauab\\\\b\\\\001\0\eng | ||
| 908 | _a160531 | ||
| 942 |
_cBK _2ddc |
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| 999 |
_c669 _d669 |
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