000 | 01291cam a2200361 a 4500 | ||
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001 | 0000038646 | ||
005 | 20230802201643.0 | ||
008 | 230802b |||||||| |||| 00| 0 eng d | ||
010 | _a 2007039742 | ||
020 | _a9780131754348 (pbk. : alk. paper) | ||
020 | _a0131754343 (pbk. : alk. paper) | ||
035 | _a(OCoLC)ocn173502790 | ||
035 |
_a(OCoLC)173502790 _z(OCoLC)154666082 |
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040 |
_aDLC _cDLC _dBTCTA _dBAKER _dYDXCP _dC#P _dBWX _dDLC _erda |
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050 |
_aHF1416 _b.K443 2008 |
||
082 |
_a658.8/4 _222 |
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100 | _aKeegan, Warren J. | ||
245 |
_aGlobal Marketing / _cWarren J. Keegan and Mark C. Green. |
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250 | _aFifth edition. | ||
264 |
_aUpper Saddle River, New Jersey : _bPearson/Prentice Hall, _cc2008. |
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300 |
_axxiv, 643 pages : _billustrations ; _c28 cm. |
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336 |
_2rdacontent _atext |
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337 |
_2rdamedia _aunmediated |
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338 |
_2rdacarrier _avolume |
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504 | _aIncludes bibliographical references and indexes. | ||
650 |
_aExport marketing. _2Sears List of Subject Headings. |
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700 | _aGreen, Mark C. | ||
856 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip081/2007039742.html |
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908 | _a070925s2008\\\\njua\\\\\b\\\\001\0\eng | ||
908 | _a160531 | ||
942 |
_cBK _2ddc |
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999 |
_c668 _d668 |