000 | 00935cam a2200289 4500 | ||
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001 | 0000038486 | ||
005 | 20230731171101.0 | ||
008 | 230731b |||||||| |||| 00| 0 eng d | ||
020 | _a0333981197 | ||
040 |
_cPCC _erda |
||
100 | _aBrennan, Ross. | ||
245 |
_aContemporary Strategic Marketing / _cRoss Brennan, Paul Baines and Paul Garneau with foreword by Phil Harris Chairman of the Academy of Marketing. |
||
264 |
_aNew York : _bPalgrove, MacMillan, _cc2003. |
||
300 |
_av-xx, 380 pages : _billustrations ; _c25 cm. |
||
336 |
_2rdacontent _atext |
||
337 |
_2rdamedia _aunmediated |
||
338 |
_2rdacarrier _avolume |
||
500 | _aIncludes index. | ||
650 |
_aMarketing. _2Sears List of Subject Headings. |
||
700 | _aBaines, Paul. | ||
700 | _aGarneau, Paul. | ||
700 | _aHarris, Phil. | ||
908 | _a20160520120949.0 | ||
908 | _a160520 | ||
942 |
_cBK _2ddc |
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999 |
_c632 _d632 |