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| 001 | 0000038510 | ||
| 005 | 20230802143406.0 | ||
| 008 | 230802b |||||||| |||| 00| 0 eng d | ||
| 010 | _a 2004029595 | ||
| 020 | _a0131457578 | ||
| 040 |
_aDLC _cDLC _dDLC _erda |
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| 042 | _apcc | ||
| 050 |
_aHF5415.13 _b.K64 2006 |
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| 082 |
_a658.8 _222 |
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| 100 | _aKotler, Philip. | ||
| 245 |
_aMarketing Management / _cPhilip Kotler and Kevin Keller. |
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| 250 | _aTwelfth edition. | ||
| 264 |
_aUpper Saddle River, New Jersey : _bPearson Prentice Hall, _cc2006. |
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| 300 |
_axxxix, 729 [45] pages : _bcolor illustrations ; _c28 cm. |
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| 336 |
_2rdacontent _atext |
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| 337 |
_2rdamedia _aunmediated |
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| 338 |
_2rdacarrier _avolume |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 |
_aMarketing _xManagement. _2Sears List of Subject Headings. |
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| 700 |
_aKeller, Kevin Lane, _d1956-. |
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| 856 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/ecip055/2004029595.html |
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| 908 | _a041214s2006\\\\njua\\\\\b\\\\001\0\eng | ||
| 908 | _a160520 | ||
| 942 |
_cBK _2ddc |
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_c625 _d625 |
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