| 000 | 01304cam a2200361 a 4500 | ||
|---|---|---|---|
| 001 | 0000038500 | ||
| 005 | 20230802151156.0 | ||
| 008 | 230802b |||||||| |||| 00| 0 eng d | ||
| 010 | _a 2007000562 | ||
| 020 | _a9780132390026 (alk. paper) | ||
| 020 | _a0132390027 (alk. paper) | ||
| 035 | _a(OCoLC)ocm77575083 | ||
| 035 | _a(OCoLC)77575083 | ||
| 040 |
_aDLC _cDLC _dYDX _dBAKER _dBTCTA _dYDXCP _dNLGGC _dDLC _erda |
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| 050 |
_aHF5415 _b.K636 2008 |
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| 082 |
_a658.8 _222 |
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| 100 | _aKotler, Philip. | ||
| 245 |
_aPrinciples of Marketing / _cPhilip Kotler and Gary Armstrong. |
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| 250 | _aTwelfth edition. | ||
| 264 |
_aUpper Saddle River, New Jersey : _bPearson/Prentice Hall, _cc2008. |
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| 300 |
_axxxii, 599 and various pages : _bcolor illustrations ; _c29 cm. |
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| 336 |
_2rdacontent _atext |
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| 337 |
_2rdamedia _aunmediated |
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| 338 |
_2rdacarrier _avolume |
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| 504 | _aIncludes bibliographical references (pages R-1 - R-30) and indexes. | ||
| 650 |
_aMarketing. _2Sears List of Subject Headings. |
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| 700 |
_aArmstrong, Gary _q(Gary M.). |
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| 856 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip078/2007000562.html |
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| 908 | _a070108s2008\\\\njua\\\\\b\\\\001\0\eng | ||
| 908 | _a160520 | ||
| 942 |
_cBK _2ddc |
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| 999 |
_c607 _d607 |
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