| 000 | 01031cam a22003254a 4500 | ||
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| 001 | 0000038498 | ||
| 005 | 20230802150729.0 | ||
| 008 | 230802b |||||||| |||| 00| 0 eng d | ||
| 010 | _a 2002034634 | ||
| 020 | _a0131018612 | ||
| 040 |
_aDLC _cDLC _dDLC _erda |
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| 042 | _apcc | ||
| 050 |
_aHF5415 _b.K636 2004 |
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| 082 |
_a658.8 _221 |
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| 100 | _aKotler, Philip. | ||
| 245 |
_aPrinciples of Marketing / _cPhilip Kotler and Gary Armstrong. |
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| 250 | _aTenth editon. | ||
| 264 |
_aUpper Saddle River, New Jersey : _bPrentice Hall, _cc2004. |
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| 300 |
_axxix, 661 pages : _bcolor illustrations ; _c29 cm. |
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| 336 |
_2rdacontent _atext |
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| 337 |
_2rdamedia _aunmediated |
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| 338 |
_2rdacarrier _avolume |
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| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 |
_aMarketing. _2Sears List of Subject Headings. |
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| 700 |
_aArmstrong, Gary _q(Gary M.). |
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| 908 | _a020829s2004\\\\njua\\\\\b\\\\001\0\eng | ||
| 908 | _a160520 | ||
| 942 |
_cBK _2ddc |
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| 999 |
_c606 _d606 |
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