| 000 | 01037pam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | 0000042062 | ||
| 005 | 20220201125140.0 | ||
| 908 | _a940729s1995\\\\iluab\\\\b\\\\001\0\eng | ||
| 010 | _a 94031421 | ||
| 020 | _a025611319X | ||
| 035 | _9(DLC) 94031421 | ||
| 040 |
_aDLC _cDLC _dDLC |
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| 043 | _an-us--- | ||
| 050 |
_aHF5415.1 _b.B4155 1995 |
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| 082 |
_a658.8 _220 |
||
| 100 |
_aBearden, William O, _d1945-. |
||
| 245 |
_aMarketing : _bprinciples & perspectives / _cWilliam O. Bearden, Thomas N. Ingram, Raymond W. LaForge. |
||
| 264 |
_aChicago : _bIrwin, _cc1995. |
||
| 300 |
_axlviii, 631 pages : _bcolor illustrations, color map ; _c29 cm. |
||
| 440 | _aThe Irwin series in marketing | ||
| 504 | _aIncludes glossary, bibliographical references (pages [584]-601) and index. | ||
| 650 |
_aMarketing _zUnited States. |
||
| 700 | _aIngram, Thomas N. | ||
| 700 | _aLaForge, Raymond W. | ||
| 908 |
_a171009 _z20171009172625.0 |
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| 942 | _cBK | ||
| 989 | _a20211014123014.0 | ||
| 999 |
_c5593 _d5593 |
||