000 02090cam a2200385 i 4500
001 0000000021
005 20220201124644.0
908 _a130613s2014\\\\njua\\\\\b\\\\001\0\eng
010 _a 2013021892
020 _a9781118626771 (hardback)
040 _aDLC
_beng
_cDLC
_erda
_dDLC
042 _apcc
050 _aGT3405
_b.G65 2014
082 _a394.2068
_223
084 _aBUS081000
_2bisacsh
100 _aGoldblatt, Joe Jeff,
_d1952-.
245 _aSpecial events :
_bcreating and sustaining a new world for celebration /
_cProfessor Joe Goldblatt, Ed.D., FRSA.
250 _aSeventh edition.
250 _aseventh edition.
264 _aHoboken, New Jersey :
_bWiley,
_c[2014].
300 _axxvi, 406 pages :
_billustrations (some color) ;
_c25 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
490 _aThe Wiley event management series
500 _aPrevious editions have different subtitles.
504 _aIncludes bibliographical references (pages 378-385) and index.
520 _a"Providing a comprehensive guide to understanding, planning, promoting, and producing special events, this seventh edition of Special Events describes the theory and practice of all aspects of event management. Written for current and future event leaders, the text continues to expand its emphasis on the growing globalization of the profession, taking into account the skills leaders need to deal with other cultures, societies, and business practices to plan and deliver successful events. New coverage includes sustainability, technology, security/risk management, and the impact of social media on events and event marketing. 15 all-new case studies have been included, as well as a brief glossary of terms at the end of each chapter to further define the terms used in the chapter"--
_cProvided by publisher.
650 _aSpecial events
_xManagement.
650 _2bisacsh.
908 _a160323
_z20160323191914.0
942 _cBK
989 _a20211014123014.0
999 _c241
_d241