| 000 | 01170cam a2200337 a 4500 | ||
|---|---|---|---|
| 001 | 0000038501 | ||
| 005 | 20230802151349.0 | ||
| 008 | 230802b |||||||| |||| 00| 0 eng d | ||
| 010 | _a 2008048626 | ||
| 020 | _a9780136079415 (casebound : alk. paper) | ||
| 020 | _a0136079415 | ||
| 035 | _a(OCoLC)ocn268788849 | ||
| 040 |
_aDLC _cDLC _dYDX _dBTCTA _dYDXCP _dDLC _erda |
||
| 050 |
_aHF5415 _b.K636 2010 |
||
| 082 |
_a658.8 _222 |
||
| 100 | _aKotler, Philip. | ||
| 245 |
_aPrinciples of Marketing / _cPhilip Kotler and Gary Armstrong. |
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| 250 | _aThirteenth edition. | ||
| 264 |
_aUpper Saddle River, New Jersey : _bPearson/Prentice Hall, _cc2010. |
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| 300 |
_axxiii, 613, [105] pages : _billustrations (chiefly color) ; _c29 cm. |
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| 336 |
_2rdacontent _atext |
||
| 337 |
_2rdamedia _aunmediated |
||
| 338 |
_2rdacarrier _avolume |
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| 504 | _aIncludes bibliographical references (pages R1-R26) and indexes. | ||
| 650 |
_aMarketing. _2Sears List of Subject Headings. |
||
| 700 |
_aArmstrong, Gary _q(Gary M.). |
||
| 908 | _a081107s2010\\\\njua\\\\\b\\\\001\0\eng | ||
| 908 | _a160520 | ||
| 942 |
_cBK _2ddc |
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| 999 |
_c1337 _d1337 |
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