TY - BOOK AU - Kerrigan, Finola. AU - Fraser, Peter. AU - Ozbigin, Mustafa. TI - Arts Marketing SN - 0750659688 PY - 2004/// CY - Oxford PB - Elsevier KW - Arts KW - Marketing KW - Sears List of Subject Headings N1 - Includes bibliographical references and index ER -