Adkins, Sue. <br/><br/>
Cause related marketing :  who cares wins / 
Sue Adkins. 
 - xx, 307 pages :  illustrations ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0750644818 
<br/><br/><label>LCCN: </label>00698235 
<br/><br/><label>Nat. Bib. No.: </label>GB99-X1748 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Social marketing.<br/>Marketing--Management.
<br/><br/><label>LC Class. No.: </label>HF5414  / .A35 1999 
<br/><br/><label>Dewey Class. No.: </label>658.8