TY  - BOOK
AU  - Schiffman, Leon G.
AU  - Kanuk, Leslie Lazar.
TI  - Consumer Behavior
SN  - 0136690033
AV  - HF5415.32 .S35 1994
U1  - 658.8/342 20
PY  - 1994///
CY  - Englewood Cliffs, New Jersey
PB  - Prentice Hall
KW  - Consumer behavior
KW  - Sears List of Subject Headings
KW  - Motivation research (Marketing)
N1  - Includes bibliographical references and index
ER  -