TY  - BOOK
AU  - Chisnall, Peter M.
TI  - Marketing Research
SN  - 0077074297
AV  - HF5415.2 .C48 1992
U1  - 658.8/3 20
PY  - 1992///
CY  - London, New York
PB  - McGraw-Hill
KW  - Marketing research
KW  - Sears List of Subject Headings
N1  - Includes bibliographical references and index
ER  -