TY  - BOOK
AU  - Foster, Douglas.
AU  - Davis, John.
TI  - Mastering Marketing
SN  - 033359570X
PY  - 1994///
CY  - London
PB  - The MacMillan Press
KW  - Marketing
KW  - Sears List of Subject Headings
N1  - Includes index
ER  -