Reisinger, Yvette.

International tourism : cultures and behavior / Yvette Reisinger. - xxix, 429 pages ; 24 cm.

Includes bibliographical references (391-417) and index (419-429).

This book consolidates under one cover and provides a rich analysis demonstrating the importance of culture in the international but simultaneously diversified tourism industry. The book synthesizes a multidisciplinary literature as well as provides case studies illustrating the need for understanding culture and managing its both macro-economic and micro-economic impacts on destinations, tourists' behavior and tourism suppliers (in terms of their service provision).

9780750678971 $8, 950


Tourism
Culture and tourism