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The fundamentals of advertising / John Wilmshurst.
London : Butterworth-Heinemann Limited, c 1985Description: xiv, 267 pages, [8] pages of plates : illustrations ; 24 cmISBN:- 0750602503
- 659.1 19
- HF5821 .W56 1985
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due |
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Overnight Books and Pamphlets
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Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 659.1 WIL (Browse shelf(Opens below)) | Available | |
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Overnight Books and Pamphlets
|
Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 659.1 WIL (Browse shelf(Opens below)) | Available | |
Reading Room Books and Pamphlets
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Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 659.1 WIL (Browse shelf(Opens below)) | Available |
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| RBC 659.1 MIL Success in Advertising and Promotion / | RBC 659.1 OGU Advertising / | RBC 659.1 WIL The fundamentals of advertising / | RBC 659.1 WIL The fundamentals of advertising / | RBC 659.1 WIL The fundamentals of advertising / | RBC 659.2 COM The Practice of Public Relations : A Caribbean Perspective / | RBC 659.2 GOO Winning PR and Communication Strategies : Toolkit for Educators / |
"Published on behalf of the CAM Foundation and the Institute of Marketing"--Cover.
Includes bibliographies and index.
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