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Strategic Marketing Management : Planning, Implementation and Control / Richard M. S. Wilson and Colin Gilligan.
Oxford : Elsevier, Butterworth-Heinemann, c2005Edition: Third editionDescription: xiii, 867 pages : illustrations ; 28 cmContent type:- text
- unmediated
- volume
- 9780750659383
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
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Overnight Books and Pamphlets
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Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.802 WIL (Browse shelf(Opens below)) | Available | 079844 | ||
Reading Room Books and Pamphlets
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Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.802 WIL (Browse shelf(Opens below)) | Available | 079842 | ||
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Overnight Books and Pamphlets
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Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.802 WIL (Browse shelf(Opens below)) | Available | 079843 | ||
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Overnight Books and Pamphlets
|
Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.802 WIL (Browse shelf(Opens below)) | Available | 079845 | ||
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Reading Room Books and Pamphlets
|
Old Harbour Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.802 WIL (Browse shelf(Opens below)) | Available | 079840 |
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| RBC 658.802 GIL Strategic Marketing Planning / | RBC 658.802 MCD Marketing Plans : How to prepare them: How to use them / | RBC 658.802 MCD Marketing Plans : How to prepare them: How to use them / | RBC 658.802 WIL Strategic Marketing Management : Planning, Implementation and Control / | RBC 658.802 WIL Strategic Marketing Management : Planning, Implementation and Control / | RBC 658.802 WIL Strategic Marketing Management : Planning, Implementation and Control / | RBC 658.802 WIL Strategic Marketing Management : Planning, Implementation and Control / |
Includes bibliographical references and index.
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