Portmore Community College
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Customer Relationship Management : Integrating marketing strategy and information Technology / William G. Zikmund, Raymond McLeod, Jr. and Faye W. Gilbert.

By: Contributor(s): Hoboken, New Jersey : John Wiley & Sons, c2003Description: v-xix, 179 pages : illustrations ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0471271373
Subject(s): DDC classification:
  • 658.812 21
LOC classification:
  • HF5415.55 .Z55 2003
Online resources:
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Holdings
Item type Current library Collection Shelving location Call number Status Date due Barcode
Reading Room Books and Pamphlets Reading Room Books and Pamphlets Main Campus Reserve Book Collection Reserve Book Collection RBC 658.812 ZIK (Browse shelf(Opens below)) Available 075460
Reading Room Books and Pamphlets Reading Room Books and Pamphlets Old Harbour Campus Reserve Book Collection Reserve Book Collection RBC 658.812 ZIK (Browse shelf(Opens below)) Available 075459

Includes bibliographical references and indexes.

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