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Customer Relationship Management : Integrating marketing strategy and information Technology / William G. Zikmund, Raymond McLeod, Jr. and Faye W. Gilbert.

By:

Zikmund, William G

Contributor(s):

Hoboken, New Jersey : John Wiley & Sons, c2003Description: v-xix, 179 pages : illustrations ; 24 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

0471271373

Subject(s):

DDC classification:

658.812 21

LOC classification:

HF5415.55 .Z55 2003

Online resources:

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Date due	Barcode
Reading Room Books and Pamphlets	Main Campus	Reserve Book Collection	Reserve Book Collection	RBC 658.812 ZIK (Browse shelf(Opens below))	Available		075460
Reading Room Books and Pamphlets	Old Harbour Campus	Reserve Book Collection	Reserve Book Collection	RBC 658.812 ZIK (Browse shelf(Opens below))	Available		075459

Includes bibliographical references and indexes.

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1 Management Information Systems /
by Oz, Effy.
2 Essentials of Management Information Systems :
by Laudon, Kenneth C.
3 Accounting Information Systems /
by Hall, James A.
4 Management Information Systems /
by Oz, Effy.
5 MIS Cases :
by Miller, M. Lisa.
6 Information Systems Management in Practice /
by McNurlin, Barbara C.
7 Information Technology for Management :
by Turban, Efraim.
8 Management Information Systems /
by Oz, Effy.
9 Management information systems /
by Oz, Effy.
10 Essentials of Management Information Systems :
by Laudon, Kenneth C,
11 Foundations of Information Systems /
by Zwass, Vladimir.
12 Management Information Systems :
by Haag, Stephen.
13 Information Systems :
by Alter, Steven.
14 Management Information Systems /
by Lucey, Terry.
15 Management information systems :
by Laudon, Kenneth C.
16 Introduction to Information Systems :
by O'Brien, James A,
17 Management Information Systems :
by Laudon, Kenneth C,
18 Using MIS /
by Kroenke, David M,
19 Enterprise Resource Planning Systems :
by O'Leary, Daniel Edmund.
20 Principles of Information Systems :
by Stair, Ralph M,

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