Marketing Strategy and Competitive Positioning / Graham J. Hooley, John A. Saunders and Nigel F. Piercy.

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U. K : Prentice Hall, Pearson Education Limited, c2004Edition: Third editionDescription: viii-xv, 622 pages : illustrations ; 23 cmContent type:

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Date due
Reading Room Books and Pamphlets	Main Campus	Reserve Book Collection	Reserve Book Collection	RBC 658.8 HOO (Browse shelf(Opens below))	Available
Reading Room Books and Pamphlets	Old Harbour Campus	Reserve Book Collection	Reserve Book Collection	RBC 658.8 HOO (Browse shelf(Opens below))	Available

Includes bibliographical references and index.

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