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Marketing Management / Philip Kotler, Kevin Lane Keller.
Upper Saddle River, New Jersey : Pearson Prentice Hall, c2009Edition: Thirteenth editionDescription: 1 volume (various pagings) : color illustrations ; 29 cmContent type:- text
- unmediated
- volume
- 9780136009986
- 0136009980
- 658.8 22
- HF5415.13 .K64 2009
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Reading Room Books and Pamphlets
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Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.8 KOT (Browse shelf(Opens below)) | Available | 077817 | ||
Overnight Books and Pamphlets
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Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.8 KOT (Browse shelf(Opens below)) | Available | 077816 |
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| RBC 658.8 KOT Marketing Management : Analysis, Planning, Implementation, and Control / | RBC 658.8 KOT Marketing Management / | RBC 658.8 KOT Marketing Management / | RBC 658.8 KOT Marketing Management / | RBC 658.8 KOT Marketing Management / | RBC 658.8 KOT Principles of Marketing / | RBC 658.8 KOT Marketing management / |
Includes bibliographical references and index.
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