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Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr. and Carl McDaniel.
Mason, Ohio : Thomson/South-Western, c2006Edition: Eighth edition, Instructor's editionDescription: xlviii, 736 pages : color illustrations ; 29 cmContent type:- text
- unmediated
- volume
- 0324317174 (instructor's edition)
- 658.8 22
- HF5415 .L2624 2006
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
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Reading Room Books and Pamphlets
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Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.8 LAM (Browse shelf(Opens below)) | Available | 076779 | ||
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Reading Room Books and Pamphlets
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Old Harbour Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.8 LAM (Browse shelf(Opens below)) | Available | 076778 |
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| RBC 658.8 KOT Principles of marketing / | RBC 658.8 KOT Principles of Marketing / | RBC 658.8 KOT Marketing management / | RBC 658.8 LAM Marketing / | RBC 658.8 LOV Services marketing : | RBC 658.8 LOV Services marketing : | RBC 658.8 LOV Services Marketing : People, Technology, Strategy / |
Includes bibliographical references (pages 702-717) and index.
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