Marketing / Charles W. Lamb, Joseph F. Hair and Carl McDaniel.

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U. S. A : South-Western College, c2000Edition: Fifth editionDescription: xvi, 773 pages : color illustrations ; 28 cmContent type:

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Date due	Barcode
Reading Room Books and Pamphlets	Main Campus	Reserve Book Collection	Reserve Book Collection	RBC 658.8 LAM (Browse shelf(Opens below))	Available		070299
Overnight Books and Pamphlets	Main Campus	Reserve Book Collection	Reserve Book Collection	RBC 658.8 LAM (Browse shelf(Opens below))	Available		070298

Includes appendix, glossary, end notes and internet index.

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