Services Marketing : Concepts, Strategies and Cases / K. Douglas Hoffman and John E. G. Bateson.
Ohio : Thomson South-Western, c2006Edition: Third edition, International student editionDescription: xix, 588 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 0324422830
- 9780324422832
- 0324319967
- 9780324319965
Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
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Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.8 HOF (Browse shelf(Opens below)) | Available | 078489 | ||
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Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.8 HOF (Browse shelf(Opens below)) | Available | 078488 | ||
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Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.8 HOF (Browse shelf(Opens below)) | Available | 078441 |
Includes bibliographical references and index.
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