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Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.
Publication details: New York : McGraw-Hill/Irwin, c 2013.Edition: Fifth editionDescription: xlvii, 507 pages : color illustrations ; 28 cmContent type:- text
- unmediated
- 9780078028922
- 0078028922
- 658.8 23
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
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Non-Fiction Books
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Main Campus | Non-Fiction | Open Shelf General | NF 658.8 KER (Browse shelf(Opens below)) | Available | 082707 | ||
Reference Books
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Main Campus | Open Shelf Reference | Open Shelf Reference | R 658.8 KER (Browse shelf(Opens below)) | Available | 082706 | ||
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Reference Books
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Old Harbour Campus | Open Shelf Reference | Open Shelf Reference | R 658.8 KER (Browse shelf(Opens below)) | Available | 082708 | ||
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Non-Fiction Books
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Old Harbour Campus | Non-Fiction | Open Shelf General | NF 658.8 KER (Browse shelf(Opens below)) | Available | 082709 |
Browsing Old Harbour Campus shelves, Shelving location: Open Shelf Reference, Collection: Open Shelf Reference Close shelf browser (Hides shelf browser)
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| R 658.8 FAR Marketing Essentials / | R 658.8 HUN Marketing / | R 658.8 KER Marketing : The Core / | R 658.8 KER Marketing : | R 658.8 KOT Marketing Management : Analysis, Planning, Implementation, and Control / | R 658.8 KOT Marketing Management : Analysis, Planning, Implementation, and Control / | R 658.8 KOT Marketing management : |
Includes index.
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