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Marketing Communications : An integrated approach / P. R. Smith.
London : Kogan Page Limited, c1993Description: 403 pages : Illustrations ; 24 cmContent type:- text
- unmediated
- voloume
- 0749407751
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
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Non-Fiction Books
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Main Campus | Non-Fiction | Open Shelf General | NF 658.802 SMI (Browse shelf(Opens below)) | Available | 082286 | ||
Reference Books
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Main Campus | Open Shelf Reference | Open Shelf Reference | R 658.802 SMI (Browse shelf(Opens below)) | Available | 065973 | ||
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Reference Books
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Main Campus | Open Shelf Reference | Open Shelf Reference | R 658.802 SMI (Browse shelf(Opens below)) | Available | 065975 |
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| R 658.8 SHA Marketing effectiveness, insights from accounting and finance / | R 658.8 STE Success in Marketing / | R 658.8 THE The Marketing Digest / | R 658.802 SMI Marketing Communications : An integrated approach / | R 658.802 SMI Marketing Communications : An integrated approach / | R 658.8101 CHU Sales Force Management / | R 658.812 BLA Raving Fans : A revolutionary approach to customer service / |
Includes index.
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