Portmore Community College
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Cases in Direct Marketing / Herbert E. Brown, Paula M. Saunders, Bruce Buskirk; foreword by Bob Stone.

By: Contributor(s): Lincolnwood, IL, USA : NTC Business Books, c1996Edition: Second editionDescription: ix, 157 pages ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • voloume
ISBN:
  • 0844233218 (alk. paper)
Subject(s): DDC classification:
  • 658.8/4 20
LOC classification:
  • HF5861 .B76 1996
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Revision edition of: Readings & cases in direct marketing. c1989.

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