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Marketing management : analysis, planning, implementation and control / Philip Kotler.
New Jersey : Prentice Hall, 1994Edition: eigth edDescription: 801 p ; 26 cmISBN:- 0137228511
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Reference Books
|
Old Harbour Campus | Open Shelf Reference | Open Shelf Reference | R 658.8 KOT (Browse shelf(Opens below)) | Available | 056056 |
Includes bibliographical references and index.
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