Essentials of Marketing : Text and Cases / Geoffrey Lancaster and Lester Massingham.
London New York : McGraw-Hill Book Company, c1993Edition: Second editionDescription: 496 pages : illustrations ; 25 cmContent type:- text
- unmediated
- volume
- 0077077288
- 658.8 20
- HF5415 .L2625 1993
Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
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Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.8 LAN (Browse shelf(Opens below)) | Available | 049493 |
Includes bibliographical references and index.
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