Marketing Case Studies : How to Tackle them, How to answer them / Lester Massingham and Geoff Lancaster.
Series: The marketing seriesJordan Hill, Oxford : Butterworth-Heinemann, c1995Edition: Second editionDescription: 214 pages ; 24 cmContent type:- text
- unmediated
- volume
- 0750620110
Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
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Main Campus | Non-Fiction | Open Shelf General | NF 658.8 MAS (Browse shelf(Opens below)) | Available | 055899 | ||
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Main Campus | Open Shelf Reference | Open Shelf Reference | R 658.8 MAS (Browse shelf(Opens below)) | Available | 055903 | ||
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Main Campus | Reserve Book Collection | Reserve Book Collection | RBC 658.8 MAS (Browse shelf(Opens below)) | Available | 055897 | ||
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Old Harbour Campus | Non-Fiction | Open Shelf General | NF 658.8 MAS (Browse shelf(Opens below)) | Available | 055989 |
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NF 658.5 VOL Manufacturing, planning and control systems / | NF 658.8 BEA Marketing : | NF 658.8 KER Marketing : | NF 658.8 MAS Marketing Case Studies : How to Tackle them, How to answer them / | NF 658.8 PAG Introductory Marketing / | NF 658.8 PAG Introductory Marketing / | NF 658.8 PER Applications in Basic Marketing : Clippings from the popular business press / |
Includes index.
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