Portmore Community College
Online Library Catalogue

 

Electronic Marketing : (Record no. 714)

MARC details
000 -LEADER
fixed length control field 01475cam a2200361 a 4500
001 - CONTROL NUMBER
control field 0000038680
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230809154605.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230809b |||||||| |||| 00| 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 99064779
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0030211077
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
Description conventions rda
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1265
Item number .R44 2000
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Reedy, Joel.
245 ## - TITLE STATEMENT
Title Electronic Marketing :
Remainder of title Integrating electronic resources into the marketing process /
Statement of responsibility, etc. Joel Reedy, Shauna Schullo, Kenneth Zimmerman.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Fort Worth :
Name of producer, publisher, distributor, manufacturer The Dryden Press,
Date of production, publication, distribution, manufacture, or copyright notice c2000.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 466 pages :
Other physical details illustrations ;
Dimensions 28 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The Dryden Press series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Telemarketing.
Source of heading or term Sears List of Subject Headings.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
Source of heading or term Sears List of Subject Headings.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Schullo, Shauna.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Zimmerman, Kenneth.
856 ## - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy1514/99064779-b.html">http://www.loc.gov/catdir/enhancements/fy1514/99064779-b.html</a>
856 ## - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy1514/99064779-d.html">http://www.loc.gov/catdir/enhancements/fy1514/99064779-d.html</a>
856 ## - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy1514/99064779-t.html">http://www.loc.gov/catdir/enhancements/fy1514/99064779-t.html</a>
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 990618s2000\\\\txua\\\\\b\\\\001\0\eng
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 160531
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
ITEMSTATUS Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Reserve Book Collection Main Campus Main Campus Reserve Book Collection 03/14/2022   RBC 658.872 REE 076661 03/14/2022 03/14/2022 Reading Room Books and Pamphlets

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