Marketing : (Record no. 460)
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000 -LEADER | |
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fixed length control field | 00959cam a2200325 a 4500 |
001 - CONTROL NUMBER | |
control field | 0000043001 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220201124658.0 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780078028922 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0078028922 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | DLC |
Language of cataloging | eng |
Description conventions | rda |
Modifying agency | PCC |
042 ## - AUTHENTICATION CODE | |
Authentication code | pcc |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Edition number | 23 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kerin, Roger A. |
245 ## - TITLE STATEMENT | |
Title | Marketing : |
Remainder of title | the core / |
Statement of responsibility, etc. | Roger A. Kerin, Steven W. Hartley, William Rudelius. |
250 ## - EDITION STATEMENT | |
Edition statement | Fifth edition. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New York : |
Name of publisher, distributor, etc. | McGraw-Hill/Irwin, |
Date of publication, distribution, etc. | c 2013. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xlvii, 507 pages : |
Other physical details | color illustrations ; |
Dimensions | 28 cm. |
336 ## - CONTENT TYPE | |
Content type term | text |
Source | rdacontent |
337 ## - MEDIA TYPE | |
Source | rdamedia |
Media type term | unmediated |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes index. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Hartley, Steven William. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Rudelius, William. |
908 ## - PUT COMMAND PARAMETER (RLIN) | |
Put command parameter | 120803s2013\\\\nyuab\\\\b\\\\001\0\eng |
908 ## - PUT COMMAND PARAMETER (RLIN) | |
Put command parameter | 181101 |
-- | 20181101123055.0 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
989 ## - | |
-- | 20211014123014.0 |
996 ## - | |
-- | 0000001149 |
Item Status | Lost status | Source of classification or shelving scheme | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Open Shelf Reference | Main Campus | Main Campus | Open Shelf Reference | 02/01/2022 | R 658.8 KER | 082706 | 05/15/2024 | 02/01/2022 | Reference Books | ||||
Dewey Decimal Classification | Non-Fiction | Main Campus | Main Campus | Open Shelf General | 07/25/2024 | NF 658.8 KER | 082707 | 10/02/2024 | 07/25/2024 | Non-Fiction Books | ||||
Dewey Decimal Classification | Non-Fiction | Old Harbour Campus | Old Harbour Campus | Open Shelf General | 03/07/2022 | NF 658.8 KER | 082709 | 09/16/2024 | 03/07/2022 | Non-Fiction Books | ||||
Dewey Decimal Classification | Open Shelf Reference | Old Harbour Campus | Old Harbour Campus | Open Shelf Reference | 10/06/2023 | R 658.8 KER | 082708 | 10/06/2023 | 10/06/2023 | Reference Books |