Persuasion in the media age / (Record no. 2454)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01011cam a2200301 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000000407 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230425202423.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230425b |||||||| |||| 00| 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2003070606 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0072862912 (softcover : alk. paper) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | PCC |
| Modifying agency | DLC |
| Description conventions | rda |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | P301.5.P47 |
| Item number | B67 2005 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.23/01 |
| Edition number | 22 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Borchers, Timothy A. |
| 245 ## - TITLE STATEMENT | |
| Title | Persuasion in the media age / |
| Statement of responsibility, etc. | Timothy A. Borchers. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Boston |
| Name of producer, publisher, distributor, manufacturer | McGraw-Hill |
| Date of production, publication, distribution, manufacture, or copyright notice | c2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 448, [29] p : |
| Other physical details | ill ; |
| Dimensions | 24 cm. |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| Content type term | text |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media type term | unmediated |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier type term | volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (p. R-1 thru R-11) and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Persuasion (Rhetoric). |
| Source of heading or term | Sears List of Subject Headins |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mass media. |
| Source of heading or term | Sears List of Subject Headins |
| 908 ## - PUT COMMAND PARAMETER (RLIN) | |
| Put command parameter | 031210s2005\\\\maua\\\\\b\\\\001\0\eng |
| 908 ## - PUT COMMAND PARAMETER (RLIN) | |
| Put command parameter | 160405 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| ITEMSTATUS | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Reserve Book Collection | Main Campus | Main Campus | Reserve Book Collection | 05/17/2022 | RBC 302.23'01 BOR | 076725 | 05/17/2022 | 05/17/2022 | Reading Room Books and Pamphlets |