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The fundamentals of advertising /

Wilmshurst, John.

The fundamentals of advertising / John Wilmshurst. - xiv, 267 pages, [8] pages of plates : illustrations ; 24 cm.

"Published on behalf of the CAM Foundation and the Institute of Marketing"--Cover.

Includes bibliographies and index.

ISBN: 0750602503 �9.95

LCCN: 86110824

Subjects--Topical Terms:
Advertising.

LC Class. No.: HF5821 / .W56 1985

Dewey Class. No.: 659.1

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Portmore Community CollegeOnline Library Catalogue

The fundamentals of advertising /

Portmore Community College
Online Library Catalogue