Introduction to E-commerce /
Rayport, Jeffrey F.
Introduction to E-commerce / Jeffrey F. Rayport and Bernard J. Jaworski. - Second edition. - xxvii, 516 pages : illustrations ; 27 cm. - McGraw-Hill/Irwin series in marketing .
Includes bibliographical references and index.
0072553472 (alk. paper)
2003044184
Electronic commerce.
HF5548.32 / .R393 2004
658.8/4
Introduction to E-commerce / Jeffrey F. Rayport and Bernard J. Jaworski. - Second edition. - xxvii, 516 pages : illustrations ; 27 cm. - McGraw-Hill/Irwin series in marketing .
Includes bibliographical references and index.
0072553472 (alk. paper)
2003044184
Electronic commerce.
HF5548.32 / .R393 2004
658.8/4