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Marketing Research : Within a changing information environment /

Hair, Joseph F., Jr.

Marketing Research : Within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush and David J. Ortinau. - Second edition. - xxiii, 720 pages : illustrations ; 27 cm + 1 computer optical disc (4 3/4 inches). - McGraw-Hill/Irwin series in marketing .

Includes index.

ISBN: 0072467576 (alk. paper)

LCCN: 2002018857

Subjects--Topical Terms:
Marketing research.

LC Class. No.: HF5415.2 / .H258 2003

Dewey Class. No.: 658.8/3

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Portmore Community CollegeOnline Library Catalogue

Marketing Research : Within a changing information environment /

Portmore Community College
Online Library Catalogue