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Marketing /

Lamb, Charles W., Jr.

Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr. and Carl McDaniel. - Eighth edition, Instructor's edition. - xlviii, 736 pages : color illustrations ; 29 cm.

Includes bibliographical references (pages 702-717) and index.

ISBN: 0324317174 (instructor's edition)

LCCN: 2004113640

Subjects--Topical Terms:
Marketing.
Marketing--Management.

LC Class. No.: HF5415 / .L2624 2006

Dewey Class. No.: 658.8

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Portmore Community CollegeOnline Library Catalogue

Marketing /

Portmore Community College
Online Library Catalogue