Principles of Marketing /
Kotler, Philip.
Principles of Marketing / Philip Kotler and Gary Armstrong. - Eighth edition. - 1 volume (various pagings) : color illustrations ; 29 cm + 1 computer laser optical disc (4 3/4 inches).
Includes bibliographical references and indexes.
System requirements for accompanying computer disc: Windows 95.
0139570020 0139570022 (CD-ROM)
98003761
Marketing.
HF5415 / .K636 1999
658.8
Principles of Marketing / Philip Kotler and Gary Armstrong. - Eighth edition. - 1 volume (various pagings) : color illustrations ; 29 cm + 1 computer laser optical disc (4 3/4 inches).
Includes bibliographical references and indexes.
System requirements for accompanying computer disc: Windows 95.
0139570020 0139570022 (CD-ROM)
98003761
Marketing.
HF5415 / .K636 1999
658.8