Normal view MARC view ISBD view

Services Marketing : People, Technology, Strategy /

Lovelock, Christopher.

Services Marketing : People, Technology, Strategy / Christopher Lovelock and Jochen Wirtz. - Seventh edition. - xxii, 626 pages : illustrations ; 28 cm.

Includes index.

ISBN: 9780136107217 0136107214

Subjects--Topical Terms:
Marketing--Management.
Professions--Marketing.
Service Industries--Marketing.
Customer Services--Marketing.

Place hold
Print
Add to your cart (remove)
Send to device
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Portmore Community CollegeOnline Library Catalogue

Services Marketing : People, Technology, Strategy /

Portmore Community College
Online Library Catalogue