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Marketing : The Core /

Kerin, Roger A.

Marketing : The Core / Roger A. Kerin, Steven W. Hartley, William Rudelius. - Second edition. - xxxiii, 425, G5, CN16, CR2, I28 pages : illustration (chiefly colour), colour map ; 28 cm.

Includes bibliographical references (page CN-CN16) and indexes.

ISBN: 0072999896 (alk. paper) 0073215740 9780072999891 9780073215747

LCCN: 2005055463

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / .K452 2007

Dewey Class. No.: 658.8

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Portmore Community CollegeOnline Library Catalogue

Marketing : The Core /

Portmore Community College
Online Library Catalogue