TY - GEN AU - Issa, Abraham Elias, TI - Unvarnished views on the tourist trade KW - Tourism KW - Jamaica KW - fast N1 - At head of article: "Abe Issa, the writer of this article, is the man whose dynamic intervention in the tourist trade of Jamaica has given it a great new impetus. Nine years ago, the Issa family (Elias -- father, Abe and Joe -- sons) decided to purchase the famous Myrtle Bank Hotel, previously owned and operated by the United Fruit Company and celebrated throughout the world. Seven years later (in January 1949) Tower Isle Hotel opened its doors to what has proved to be an increasing stream of visitors. The dynamo of the tourist industry here presents his views." ER -